![]() ![]() He recommended BackerKit, so that was what really got me looking at it,” she says. “I had known someone who had run Kickstarters pretty much every year, multiple times. Other experienced Kickstarter creators suggested that she use BackerKit to tackle these challenges. She’d known people who had run businesses and faced these issues, and understood that these were areas where a lot of small companies stumble. She wondered how she would calculate sales tax per state and which states she was going to need to pay sales tax in. She didn’t want to end up overcharging and also didn’t want to have to foot the bill because of a miscalculation. Wang was also concerned about how she’d calculate shipping costs. ![]() “And I didn’t know what some of the problems were going to be with Kickstarter’s software or organizing the backer information.” “My background isn’t in operations or logistics or shipping or fulfillment, and so I really didn’t know what I was going to need,” she says. Anticipating fulfillment and shipping challengesĮven with guidance from experienced creators, Wang knew that there would be things that she’d only have insight into once she started her campaign. What would she do if she had thousands or tens of thousands of backers? How would she handle fulfillment? Would she have the bandwidth or expertise to manage all of that backer data? Despite her nerves, Wang was mulling over these types of questions as she developed her campaign plan. Pre-launch preparations should not only pave the way for you to hit your funding goal, but also make it possible for you to manage a campaign that exceeds your expectations. Obviously, they believed in her and her work, but Wang’s friends were also speaking to a larger crowdfunding truth. However, Wang’s friends, several of whom were experienced crowdfunding creators, told her that she’d actually need to prepare for the project to do a lot better than she hoped it would. “When I think back to that time, I was basically a nervous wreck every day leading up to the campaign.” “I was constantly thinking ‘What if no one buys my dice? What am I going to do?’ I’m using all of my money to get here. Like many first-time creators, Wang was nervous going into her campaign. She worked with friends, mentors, and BackerKit to get prepared. Although Dispel Dice’s performance was unexpected, Wang wisely set up the infrastructure to handle this type of success. Raising 100 times your original goal is impressive for any creator, but it’s especially remarkable for a first-timer. By the end of the campaign, she’d raised more than $2 million. But Wang never thought the Dispel Dice Kickstarter campaign would be as successful as it was. The gorgeous, multicolored, sharp-edge dice were bound to attract a large audience. To do this, she turned to crowdfunding, launching her first Kickstarter campaign in 2019. Wang felt that producing her dice on a larger scale would be a great way to contribute to a community that has meant so much to her. When she started sharing photos on Twitter of the designer, handcrafted dice she’d created, people wanted to buy them. Tabletop gaming is more than just a hobby for Dispel Dice creator Karen Wang - it’s been an important emotional, social, and artistic outlet for her. Special Note: Kickstarter recently disabled remote embedding for images on project pages, so embedding code doesn't work on project pages (yet) - just everywhere else.Crowdfunding Tips During Campaign Tips Post-Campaign Tips Here are a few quick snippits of code you can use to embed your personalized widget on your website, in your blog, and even on your favorite forum.īBCode for forums Copy BBCode ![]() Help your backers reach your daily goals and help others see how you're doing.
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